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POP BAG is positive. Every woman -and not only!- needs a smile and an optimistic attitude toward the future. POP BAG provides a glimpse of shiny energy in our daily life. With a smile we live better!


Expect the unexpected! POP BAG is surprising, different, sparkling and always amazing. Because every day we need a creative twist!


For me, for you, for everybody. POP BAG opens its arms to any person who feels to share the POP BAG phylosophy, no matter the gender, the culture, the lifestyle. Great minds think alike!


Society is evolving, as well as the Fashion world.  POP BAG speaks digital, it is digital native as well as its ideal customers, the Millennials.


More, more, more! POP BAG is so funny and positive that you cannot stop being enthusiast of. Its playful attitude will surprise you every day! POP BAG is engaging and never ending sparkling.


The secret of POP BAG is to help people to create not only their own style but also their own favourite products. Making is much more amusing than simple buying!


POP BAG is exactly like you because you can create your own style thanks to the POP BAG assets. Your bag becomes distinctive because it is the symbol of your uniqueness.


POP BAG is kaleidoscopic and infinite, like every woman. Therefore POP BAG wants to investigate on sensory elements, providing a fullfilling experience of purchase and daily use, within and outside the store.


POP BAG fully believes in the power of the smells, the sounds, and of course the touch and the sight., providing a valuable emphasis on the human factor.


POP BAG is actively looking for the new arising trends all over the world, in order to enrich its collection with the most loved colours, patterns and textures.
Anticipating the trends is the main goal of POP BAG, conveyed onto the POP BAG Phylosophy, a lively attitude concept. Because the future is full of light!